Product Marketing Manager

Preferable Location(s): San Francisco, United States of America
Work Type: Full Time

Drivetrain is on a mission to enable businesses to make better decisions. Our financial planning & decision-making platform helps businesses scale and achieve their targets predictably.

The company was founded by ex-Googlers in 2021 and is backed by leading venture capital firms. Headquartered in Georgia, USA, Drivetrain is a remote-first company.

About the role

Drivetrain is looking for a Product Marketer to join our team. This role will lead our post-product development marketing efforts. This individual will act as the voice of the customer by addressing questions around our product, determining target customers and how to best reach them.  A key part of the role is to drive product adoption, specifically in-app product adoption. How do we get our customers to use our product more and more, i.e, increase usage, and stickiness thus driving loyalty. 

The ideal candidate will collaborate across functions to deliver an effective product marketing strategy to meet the business objectives in the most efficient manner.

Life at Drivetrain

Drivetrain provides a great culture for marketers to thrive in and be happy. 

  • Remote-friendly: Drivetrain brings together the best and the brightest, no matter where they are and provides them a great degree of autonomy. We trust them to do the right thing.

  • Open & transparent:  When creators have access to all the information they need, the best product can emerge.

  • Idea-friendly:  We provide an environment to explore,  to take risks, to make mistakes and to learn, so you can succeed. Anyone can come up with great ideas and bring about a change. We let the best ideas win.

  • Customer-centric:  We constantly learn from our customers and collaborate to build the amazing software that Drivetrain is.  

What you’ll be doing

  • Work closely with sales and product teams to develop key messaging, value proposition and pricing models

  • Together with the product team, educate both internal and external stakeholders on our product features and their benefits

  • Create marketing programs (e.g. sales documentation, product videos, website copy, blog posts, webinars, eBooks, case studies) that articulate the benefits of our products

  • Conduct market analysis to obtain understanding of the competitive landscape and help establish product differentiators

  • Create sales collateral and tools that align with the buying process and help move prospects & customers through the sales cycle

  • Assist sales on calls when appropriate to provide deeper dives into the product

  • Speak and present both internally and externally to promote the story of our product

  • Build a small team of product marketing specialists and interns; establish individual and team metrics and report on success

What you'll bring to the role

  • 4-8 years of relevant experience in B2B SaaS marketing, managing a global paid advertising program

  • Top-notch written and verbal communication skills

  • Has strong analytical skills with a creative mind

  • Is aspirational, self-driven, and proactive

Sounds exciting? Write to us at

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